The Doers 3.0
The Doers celebrates its 5th birthday this year. We started this business with some very clear goals.
Make marketing work more efficiently for clients.
Support the growth of the freelance workforce.
There have been challenges along the way, but the thing that has held us together is our fundamental belief in the power of freelancers. The work we’ve done for our clients, and continue to do, is testament to that power. That said, it’s now time to crank things up with three important changes…
1. Laura is stepping down as a Director of The Doers and will become our go-to Lead Charity Marketer.
Without Laura, The Doers wouldn’t be where it is today. Her endless love of impeccable organisation has helped Jess steer the ship (and kept Jess on track when she’s had one of her ‘creative visions’). Laura will still be a crucial member of the team and remain by Jess’ side, just in a new role.
2. We’re forming The Doers leadership team.
Whilst we have a network of freelancers at our fingertips, a few crucial ones have added an unfathomable amount of value to nearly all of our client work. They are supportive, encouraging, hard working and downright incredible human beings. And so…
Alongside Jess and Laura, Ben Hayes (aka the word wizard) and Matt Batterham (aka King of SEO) are joining The Doers leadership team and taking shares in the company, while our commercial strategist and all-round business guru, Adam Wright, is joining as a Non-Executive Director.
3. We’re investing in our freelancer network.
The Doers network has grown to over 300+ freelancers. But, to date, we haven’t had the headspace or capacity to shape this network into a community that supports freelancers. That changes this year.
We have a new role in our business, The Doers’ Doer, filled by Emma. With Emma’s help we’ll be taking better care of our freelancers, offering advice, a team to lean on, and benefits usually reserved for corporates or full-time jobs. New to freelancing? A pro in search of new skill sets? Bored of working solo? The Doers freelance community will soon be the place to go.
So what changes for our clients?
Not much. Genuinely. These changes should just make it easier for clients to work with us. More transparency with costs. Clearer breakdown of where your money goes and what you get. And easy-to-digest packages that allow us to plug in as a virtual marketing team at any given point.
Clients get to work with the best freelancers out there without having to manage them all individually. One contract. One invoice. One point of contact.
Moving into our next demi-decade
These changes are scary but needed. Daring yet so obviously right. No business survives by staying static. So we move. Into the unknown. Exceptionally excited for what lies ahead.
